Monday, March 29, 2010

The Martha Stewart Cable Channel?

According to several publishes sources, including the Los Angeles Times, Martha Stewart Living Omnimedia is in talks with Crown Media (which distributes the Hallmark Channel) to potentially develop a Martha Stewart lifestyle cable channel. There was no comment from either MSLO or Crown about this, but Broadcasting & Cable writer Claire Atkinson (who has been right about these things before) assures readers that these talks are taking place, but insists that they are very preliminary with no formal plan yet in the works.

For us fans, this is amazing news! With Martha Stewart poised to take up 1/3 of all of Hallmark's air time this fall, the idea of a Martha Stewart cable channel is simply the next logical step. Just think of the possibilities! If there was to be a Martha Stewart network, what sorts of new shows would you love to see, aside from repeats of Martha Stewart Living?

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